The Apollo

Inspired by the ever-evolving landscape of Washington, DC’s Atlas District, The Apollo’s Guide to the H Street is a map to the historic neighborhood’s must-visit restaurants, cafés, bars, shops, and art venues. The first edition of many, future issues of this pocket-sized map included crowd-sourced contributions through use of the hashtag #TheApolloDC on social media and a crowd-sourced campaign.

Client: Insight Property Group

Copy, social media content, branding, and strategy created at Design Army